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Survey Distribution Quick Start Guide

Get your zensurvey in front of customers in minutes. This guide walks you through the fastest ways to start collecting feedback.
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Virna Harri
Updated 5 days ago

Choose Your Distribution Method

zensurveys offers 8 ways to distribute surveys. Pick the one that matches how you want to reach your customers:


Quick Setup: Website Feedback

Your site visitors see a feedback survey after browsing your content.

  1. Open your survey and click the Distribution tab
  2. Select Website Overlay
  3. Choose your display style:
    • Position: Bottom right works for most sites
    • Timing: Show after 30 seconds
    • Appearance: Chat style feels friendly and approachable
  4. Set who sees it:
    • Show to visitors who've viewed 2+ pages (they're engaged)
    • Wait 7 days before showing again



  5. Click Copy Code
  6. Send the code to your web team with this note: "Please add this before the closing body tag on our website"

Your survey goes live once your web team adds the code. Expect responses within 24 hours


Quick Setup: Email NPS Survey

Send your Net Promoter Score survey to customers via email.

  1. Click the Distribution tab in your survey
  2. Select Email Campaign and click Create New Campaign
  3. Fill in the basics:
    • Campaign name (for your reference): "Q1 2025 NPS Survey"
    • Email subject: Keep it simple – "How likely are you to recommend us?"
    • Send date: Pick your date and time
  4. Add your recipients:
    • Upload a CSV file with email addresses, or
    • Add recipients one by one
  5. Preview how the email looks on desktop and mobile
  6. Click Save and Schedule

zenloop sends your emails at the scheduled time. Track open rates and responses in your campaign dashboard.



Quick Setup: In-Store Feedback

Turn a tablet into a feedback station for your physical location.

  1. Open your survey's Distribution tab
  2. Select Kiosk Mode
  3. Click Copy Kiosk URL
  4. On your tablet or in-store device:
    • Open a web browser
    • Paste the URL and press Enter
    • Tap the full-screen button (usually in browser settings)
    • Set the browser to refresh automatically after each response
  5. Test it by completing the survey once
  6. Place the device where customers can easily access it

The survey resets automatically after each customer submits feedback


Quick Setup: Share Anywhere

Generate a link or QR code you can use anywhere – social media, printed materials, SMS, or chat.

For a web link:

  1. Click the Distribution tab
  2. Select Web Link
  3. Click Copy Link
  4. Paste it anywhere: email signatures, chat messages, social posts, or your website footer

For a QR code:

  1. Click the Distribution tab
  2. Select QR Code
  3. Click Download QR Code
  4. Use the image on:
    • Printed receipts
    • Product packaging
    • Posters or table tents
    • Business cards
    • Event materials

Customers scan with their phone camera and the survey opens instantly.

What Happens Next

Once your survey is live:

  • Responses appear in real-time in your zensurveys dashboard
  • Alerts trigger automatically for low scores (if you've set them up)
  • Reports update live so you always see current data

Common Questions

The survey isn't showing on my website

Check with your web team that the code was added correctly. The survey also won't show if someone already answered it recently (based on your frequency settings).

Can I test the survey before customers see it?

Yes. Use the Preview function in the survey editor. You can also set up a test campaign with just your email address.

How do I know if people are seeing the survey?

Your Distribution settings page shows view counts. If you see views but no responses, consider shortening your survey or adjusting when it appears.

Can I change settings after the survey is live?

Yes. Changes take effect immediately, but won't affect surveys already loaded in someone's browser.

What if someone can't access the survey link?

Check that your survey is published (not in draft mode). Also verify the link wasn't shortened or modified – zensurveys URLs are case-sensitive.

Tips for Better Response Rates

Timing matters. Show website surveys after people engage with your content, not immediately. For emails, send Tuesday through Thursday between 10am-2pm in your recipients' timezone.

Keep it short. Surveys with 3-5 questions get completed far more often than longer ones.

Be specific. "How was your checkout experience?" gets better feedback than "How was your experience?"

Follow up. When someone gives a low score, reach out within 24 hours if possible.

Test on mobile. Over 60% of survey responses happen on phones. Make sure your survey looks good on small screens.

Need Help?

Contact your zenloop customer success manager, or email support@zenloop.com with your survey URL and a description of what you're trying to do.


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