zenloop offers you the flexibility to customise your survey to a specific touchpoint by using different survey scales.
In this article, we'll break down how these translate into Promoters, Passives and Detractors.
Standard:
Detractors: 0-6
Passives: 7-8
Promoters: 9-10
Thumbs:
Detractor: 👎
Promoter: 👍
Emoticons (1-3):
Detractor: 🙁
Passive: 😐
Promoter: 🙂
Emoticons (1-5):
Detractor: 😐🙁😠
Passive: 🙂
Promoter: 😃
Numbers 0-5:
Detractors: 0-3
Passive: 4
Promoter: 5
Stars:
Detractor= ⭐️ - ⭐️⭐️⭐️
Passive= ⭐️⭐️⭐️⭐️
Promoter= ⭐️⭐️⭐️⭐️⭐️
Numbers 1-5:
Detractors: 1-3
Passive: 4
Promoters: 5
*Please note: Although these scales are more congruent to other CX metrics - the NPS will still be calculated within zenloop.